Board Book 2023

East Lake Cup at Atlanta Athletic Club

October 28-November 2, 2023

Event Summary for AAC Board of Directors

• The East Lake Cup is a collegiate golfing event sponsored and produced by The Golf Channel

- The top four collegiate teams in each of the men’s and women’s 2023 NCAA Championship are invited to play

- Stanford, USC, Wake Forest, and Texas A&M will be the women’s representative teams. The top four men’s teams will be determined this weekend

- 3- day event (excluding practice rounds and “Am - Am” fundraising event ); one round of stroke play and two rounds of match play

- Competed on Highlands; Highlands closed for 5 days; Riverside will remain open at all times

- Significant discussion on course selection

- Spectators strongly encouraged ; we’d like strong internal PR to drum up attendance; no ropes — like US Am

- All three days will be televised by TGC — 3:30 to 6:30 coverage

- AAC will have script input regarding history and promotional segments regarding the AAC

- Event normally held at East Lake Golf Club but ELGC will be undergoing renovations this fall commencing immediately after the TOUR Championship

- Event is also the principal fundraising event for the East Lake Foundation through a “Party on the Green” dinner event and a “Am - Am” event

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